About Us

Catfish Designs

Hello! Welcome to Catfish Designs, we’re stoked to have you here.

So, who are we? We’re a family run business full of people passionate about sports. We get particularly excited about being comfortable while doing sport and looking great while we’re doing sport. Our vision is to bring creative and comfortable performance sportswear to people all over the world at a sensible price.

Where it all started.

Back in the 80’s our fearless leader Prue was a pretty handy surfer in an era where women’s surfing was just emerging. As an emerging sport, Prue was frustrated by the lack of swimwear that both stayed on in the surf and looked good – the crochet bikinis were just not cutting it. So, she started to make her own swimwear. Fast forward 15 years, and four sporty children, Prue was running a side hustle making swimwear for her kids and their friends. It wasn’t long before the local Sydney Northern Beaches surf life-saving club, Mona Vale SLSC asked her to make their club swimwear, and it was time to move out of the garage and get some others to help with the business.

What do we do?

We have two sides to our business, our custom made teamwear business and our retail business.

We work with a wide range of sports clubs, schools and corporates to bring their uniform to life. With in house graphic designers (you can read about them a bit further on) and dedicated account managers, we work with you to not only design and manufacture your team’s uniform, but also to help you through the process. You can find out more about our custom-made business and process here.

Our retail business is our creative outlet, we release limited edition prints twice a year and travel around Australia to bring our online collections to athletes at sports events. We personally test all our garments before we go to market, and we’re passionate about creating a high-quality product that shows your personality and gives you that extra 1%. Plus, there’s nothing better than #newkitday.

 Our team.

We’ve come a long way since the beginning in the garage and expanded our range and our team.

Prue, our fearless leader and production manager has a lifetime of pattern making, sewing, and customer service saw her build up Catfish Designs from it’s humble beginnings.

Lana joined the team bringing her experience from years working in Sales, Marketing & Communications in the banking sector. Her love of all things sport serves her well as our dedicated product tester, she has lots of excuses to sign up for another race.

Andy comes from a career in graphic design, publishing and brand management. His love for all things spreadsheets, cycling and tech complements the team. Plus, we’re pretty stoked to have a chief Menswear designer.

You might also come across Chloe and Pascalle (Scully) our online retail team affectionately nicknamed Schole. These girls are pretty much mermaids, you’ll find them surfing, swimming or playing water polo when they’re not answering your enquiries or packing your orders.


Want to keep in touch?

You can follow us on Instagram and facebook.

You can subscribe to our newsletter for our retail range or keep in the loop with our custom teamwear developments.

Heard enough? Get shopping.

Get in touch

Looking for a quote or more information? Complete the below form with as much information as possible so we can best help.